Recent Expansion into Europe Continues to Position DNA 11 as Global Leader in DNA Art

LONDON, UK –- May 28, 2007–- DNA 11 founded in 2005 and the originators of ‘designer’ DNA art, announces expansion into the UK and greater Europe in response to an increase in client demand.

DNA 11, originators of DNA art, creates unique, personalized art from DNA and also fingerprints; this art form transcends national boundaries with clients in over 30 countries.

“Since our global presence is rapidly expanding,” Adrian Salamunovic, co-founder DNA 11, explained, “it was evident that we needed to expand our operations into Europe to better serve our existing European client base and make it easier for new clients to order from us.”

DNA 11 offers two personal portraits: DNA art and fingerprint art. For DNA art, a simple method of non-invasive collection includes a mouth swab. The company then harvests a sample of the client’s DNA to capture their genetic fingerprint and transforms it into an artistic representation of a person’s life code. Prices range from: 299 EUR to 892 EUR; 197 GBP to 605 GBP.

For fingerprint portraits prices range from: 141 EUR to 364 EUR; 96 GBP to 247 GBP. To get started, clients simply select a size and custom color. DNA 11 then sends out a FingerPrint™ collection kit that includes: a fingerprint collection card, easy-to-use ink strips, and step-by-step directions.

DNA 11 is currently offering, for a limited time only, free shipping anywhere in Europe.

Having a passion and appreciation for the arts, DNA 11 was founded by Adrian and Nazim Ahmed. Together, they have combined business savvy, scientific knowledge, and art appreciation.

As artistic pioneers, design leaders and innovators, Adrian and Nazim have continued to expand on their global success which includes collaborations with ABSOLUT Vodka, inclusion in the Museum of Modern Art (MoMa) design store and catalog; appearances on the Today Show, HGTV, and CSI:NY; and in high-end publications such as WIRED, Dwell, and Metropolitan Home.

Each piece is as unique as its client and is truly a timeless portrait that pays tribute to this millennium through a unique combination of science and art.

For more information, visit: www.dna11.co.uk

Media Contact:
Adrian Salamunovic
of DNA11
Toll-free: 866.619.9574 x 111
New York (international): 646.417.5362
Europe/UK: 44 (0) 20 7084 6362
Adrian@dna11.com